I’ve just Googled “end to end” to see how other perceive what this means.
For some it is a lands end to John O’ Groats bike marathon, to thers it meand looking at products from manufacture through to reatailer / point of sale.
True “end to end” for manufacturing companies is in my view much more than this. It has the same marathon elements mentioned above and means “getting visibility into supply, manufacture, distribution, retail and consumption”. Read More