Archive for December, 2007
Monday, December 17th, 2007
The final 3Cs are compatibility, connectivity and creativity and in conjunction with capability make up 4 key elements to consider when recruiting, training and developing people to deliver value for and to your customers. At the front line of value are the sales and commercial teams who are accountable for the customer relationships and order taking part of your brand proposition. To differentiate your service offering they need to be more than transactional; they need to have an enterprise mindset.
COMPATIBILITY
Tags: Misc
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Thursday, December 13th, 2007
In part I revealed that the 4Cs are Capability, Compatibility, Connectivity And Creativity.
In part 3 today I will explore the first C of capability.
Capability
“Skills, knowledge and talents are distinct elements of a person’s performance. The distinction being, that skills and knowledge can be taught whereas talents cannot… Talents are recurring patterns of thought, feeling or behaviour that can be productively applied… They are a person’s mental filters.”
This has implications when recruiting and developing people for any part of your organisation where customer advocacy is required; and of course you could say that that should be everyone!
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